The Fundraising Factory

Kiss and Tell the Story

In a previous post I said I would write a couple of tips on good storytelling.  Here’s the second of three.

We all know the KISS rule.  Keep It Simple Silly. That means for me – stick to the story.

Every story has a beginning, middle and an end.

Start with the OMG, listen to this.  Grab the listener’s attention at the beginning with your dramatic headline.  I call it the hook – they can’t wait to hear more.

Draw them into your story by picking and choosing your words like you were selecting one flower at a time to create a magnificent bouquet.  The use of choice words create a picture in a listeners mind.  By doing that, the story teller taps into our imagination and transports us to a scene outside ourselves.

A good storyteller creates the end with an exact closing moment.  They know when  to return us to our own thoughts and experiences and leave us saying wow!

Go  for it and create your own magical mystery tour.

 

 

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