If you are thinking about fundraising with a product keep your credit card in your wallet until you’ve read this. Finding a fundraising company that you can count on and trust takes some due diligence. If you have googled fundraising products then you know there are a slew of companies out there. It can actually be overwhelming. All of them promise a product that is easy to sell and highly profitable. There’s a lot more to it. Increase your chance of success by asking these 5 questions of any fundraising company.
- How long has the company been in the business of selling fundraising products? If a company has been in business for a long period of time it probably means that nonprofits have been successful with the sale of their products. On the other hand, if they have just hung their shingle, some research is in order. Talking with their clients is one sure way to learn about them. If they won’t give you references, RUN! Find a company that will.
- Does the company have an excellent customer service staff? Email communication may be convenient but nothing replaces a human being on the other end of the phone when you really need to talk to someone. Look for people who are courteous, professional and friendly. A great fundraising company wants you to be successful and will ask you questions about your organization in order to guide you to a product that is best suited for you. If the fundraising company just takes your order, or simply “sells you” then buyer beware.
- Does the company provide support services? Fundraising sales tips, marketing materials, displays, website linking opportunities, regularly scheduled email communication and newsletters are added necessities that will enhance your fundraising campaign.
- Does the fundraising company guarantee their products? Companies that offer a guarantee truly believe that their product works. Request a written return, refund, or exchange document to have on hand if you need to refer to it as you do business with the company.
- Does the company maintain inventory levels and shipping schedules that meet your needs? You will be very disappointed if the product you want is unavailable OR it doesn’t arrive in time for your event.
Finally, when someone you know refers a fundraising company to you then it’s a good bet you can trust them. So here’s my referral to you. Although it’s a new and small company, the owner, Ron Dover is a friend of mine. The company is Be-Who-U-R. The product is adorable T-Shirts and the story behind the company will make your heart sing. You’ll love it! Check them out http://www.b-who-u-r.com
Happy Fundraising!
Lucinda
